Platform Guides

Learn how to configure and use MAO with step-by-step instructions and video walkthroughs where available.

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Campaign management Source Constraints Manage traffic sources, configure inclusion and exclusion rules, and adjust bid modifiers. View guide Tracking Postback Configuration Configure server-to-server postbacks for tracked events. View guide Data privacy PII Encryption Encrypt personally identifiable information before sending it to MAO through a server-side integration. View guide Looking for integration documentation? Explore JavaScript setup, server-side APIs, and integration references. Browse API & Integrations