Life Insurance

Client Side

Setup

MyAdOptimizer.com will provide a Javascript snippet back to you to add to your new Thank You page as follows:

<script src="https://cdn.myadoptimizer.com/maojsfiles/landingpagesjs/{{LandingPageToken}}.js"></script>

LandingPageToken: Token that will be provided by your account manager
Div Element: Aggregated results will be rendered automatically once the thank you page loads on the user browser. An HTML DIV element with ID=“target” must be created in the Thank-You page as results will be rendered inside that element.
Default CSS Theme: MyAdOptimizer provides a default CSS; however, if you wish to change it and create your own to match your landing page theme, please contact your account manager
Device Type (Desktop or Mobile): This is automatically inferred when using Client Side (JavaScript) integration

To ensure that each ad network gets the parameter values they require we ask that you setup a new Thank You page and pass the below parameters in the query string. The aggregated results will be rendered once they Thank You page loads on the user’s browser.

Generic Query String Parameters

SourceID: Optional, tracking variable
ExtClickID: Optional, tracking variable

CustomVar1: Optional, tracking variable (Max length - 75)
CustomVar2: Optional, tracking variable (Max length - 75)
CustomVar3: Optional, tracking variable (Max length - 75)
CustomVar4: Optional, tracking variable (Max length - 75)
CustomVar5: Optional, tracking variable (Max length - 75)

Specific Query String Parameters for Life Insurance

Params Names	Data Type	Allowed Values
ZipCode	string	5 char US zip code
State*	string	2 char US state code (Uppercase)
CurrentPolicy*	string	Yes, No
EmploymentStatus*	string	Employed, Self-Employed, Retired, Not Employed
CoverageAmount	int	0 - 5000000
InsuranceType	string	Term, Whole, Final Expense
Gender*	string	Male, Female
MilitaryStatus*	string	Yes, No
Married*	string	Married, Single
PreCondition*	string	Yes, No
TabaccoUse*	string	Yes, No
Age	integer	1 - 99
MediaChannel	string	Social, Facebook, Native, Email, Display, SEM, SEO, SMS, Push, Affiliate, ChannelA, ChannelB, ChannelC, ChannelD, ChannelE
FName ±	string
LName ±	string
Email ±	string
Phone ±	string
Address ±	string
City ±	string

*Case Sensitive

±PII Fields

LocalStorage Integration

In order to use LocalStorage instead Querystring, set up the parameters names & values stated above by adding them using a MAO JS function called setMAOLocalStorageValue. This method expects a key/value pair.

The function setMAOLocalStorageValue need two paramets

Property name & Property value

For example:

/*
@param{string} sParam - Property Name
@param{*} sValue - Property Value
*/
setMAOLocalStorageValue('State', CA);
setMAOLocalStorageValue('ZipCode', 90291);
// Output: Added value succesfully

Once you have set up all parameters values, you need to invoke the function initMAO to render all campaigns.

initMAO function need two parameters

Target HTML ID & Render mode For Example:

//HTML Structure
<div id="target"> Rendered campaings ... </div>

/*
@param{string} TargetHtmlControlID
@param{number} GlobalRenderMode (1- Live , 2- Test)
*/
InitMAO('target', 1);

Click to call RenderMode 3

Callback properties

CampaignPhoneNumber: New A unique phone number assigned to the campaign to track and measure calls.
CallToAction: New Text displayed on a clickable button or element, encouraging users to initiate a phone call.
AdResultCallStatusID: New An ID representing the campaign’s call status, where:

ID	Status	Allows calls
1	Click To Call is Active	TRUE
8	Campaign is out of schedule	FALSE
13	Click to Call Monthly Cap Reached	FALSE
14	Click to Call Daily Cap reached	FALSE
15	Click to Call is Off	FALSE
16	Campaign is off	FALSE

Example Callback

{
    "advertiserId": "100",
    "AdvertiserName": "Advertiser Name 01 - 100",
    "AdNetworkAPIID": 76,
    "Title": "Fixed Mortgage Rates from 5.7 rate 6.1 Apr",
    "AdCopyVersion": 1,
    "Description": "FHA, VA, 30 Year Fixed, 15 Year Fixed <br /> Cash Out and Home Equity Options <br /> View Rates & Payments <br /> Calculate Home Equity Payments",
    "CPC": 15.75,
    "BaseCPC": 15,
    "Logo": "https://cdn.myadoptimizer.com/maojsfiles/images/LogoAdvertiser_000000_00000000-0000-0000-0000-000000000000.jpg",
    "BrandName": "Advertiser Name 01",
    "NetworkSort": 1,
    "NetworkAdID": "1284",
    "DisplayUrl": "Advertiser Name 01.com/MortgageRates",
    "PayLoad": "",
    "Weight": 15.75,
    "CB": "XXXXXXXXXXXXXXXXXXXXXXX",
    "M": "XXXXXXXXXXXXXXXXXXXXXXX",
    "BidModifierPercentange": 5,
    "BidFloor": 0,
    "RequestDuration": 539,
    "AdResultLogStatusId": 1,
    "AdNetworkName": "MAO Open Exchange",
    "SourceID": "",
    "ExtClickId": "",
    "ExtSearchID": "",
    "LandingPageURL": "ThankYouDemo.html",
    "bidModDescription": [
        "Consumer Credit: Excellent - Value: 5%"
    ],
    "CustomVar1": "",
    "CustomVar2": "",
    "CustomVar3": "",
    "CustomVar4": "",
    "CustomVar5": "",
    "DailyFilledRate": 0,
    "CampaignDailyCap": 1500,
    "CampaignPhoneNumber": "+11234567890",
    "CallToAction": "Call Now",
    "AdResultCallStatusID": 1,
    "DestinationURL": "https://maofunctionstest.azurewebsites.net/api/MAOHttpRedirect?src=https%3A%2F%2Fwww.Advertiser Name 01.com%2Fmortgagerates%3Futm_source%3Ddirectbidder1284&LandingPageID=10&EventID=XXXXXXXX-XXXX-XXXX-XXXX-XXXXXXXXXXXX&AdNetworkAPIID=76&cpc=15.75&Brand=Advertiser Name 01&Title=Fixed Mortgage Rates from 5.7 rate 6.1 Apr&CB=XXXXXXXXXXXXXXXXXXXXXXX&M=XXXXXXXXXXXXXXXXXXXXXXX&Weight=15.75&BidModifiers=5&NetworkAdID=1284&SourceID=&LandingPageURL=ThankYouDemo.html&AdId=100&AdCopyVersion=1&CustomVar1=&CustomVar2=&CustomVar3=&CustomVar4=&CustomVar5=",
    "findIndex": 0
}

External Ad Networks Setup Optional

To integrate the following Ad Networks, MAO will need the following values.

Media Alpha

api_token
placement_id

Transparent.ly

pubcampaignId

Clicks.NET

Affcamid
Key

Quinstreet

Src